Monday, June 22, 2009

SEO Starter Guide From Google Themselves

Google have just released a PDF guide on how to optimize you site for their search engine. This guide is great for newbies, as it covers most of the aspects of SE optimization.

The guide has been translated to 40 languages, head here to get SEO Starter Guide in your own language.

This is what is present in the guide:

  • Tips on creating unique, accurate page titles
  • Good practices for page title tags
  • Making use of the "description" meta tag
  • Good practices for description meta tags
  • Improving the structure of your URLs
  • Good practices for URL structure
  • Makingyour site easier to navigate
  • Good practices for site navigation
  • Note about offering quality content and services
  • Good practices for content
  • How to write better anchor text
  • Good practices for anchor text
  • Tips on using heading tags appropriately
  • Good practices for heading tags
  • How to optimize your use of images
  • Good practices for images
  • Make effective use of robots.txt
  • Good practices for robots.txt
  • Guidance on rel="nofollow" for links
  • Tips on promoting your website in the right ways
  • Good practices for promoting your website
  • Making use use of free webmaster tools
  • Taking advantage of web analytics services
Get the PDF file of Google's SEO Starter Guide.

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